FCP Euro has expanded its advertising and marketing partnership with Lime Rock Park as the Connecticut-based European elements on the internet retailer results in being the title associate for the FCP Euro Northeast Grand Prix, established for July 15-16.
FCP Euro will have a significant branding presence for the party, as well as prominent item visibility on the Lime Rock Park Admirer Halfway.
The entitlement adds a further new alignment for the observe and FCP Euro, which signed a extensive-phrase settlement with Lime Rock Park that saw the not long ago repaved, prolonged and upgraded autocross facility dedicated in 2021 as the “FCP Euro Proving Grounds.”
The FCP Euro Northeast Grand Prix will element the debut of the GTD Professional class for the WeatherTech SportsCar Championship attribute race, which will also see the GTD class mixing it up in pursuit of the over-all victory in the 2 hour, 40-minute dash race on Saturday. The weekend will also function the IMSA Michelin Pilot Obstacle, which sees the top GS class contenders fighting for an overall win alongside the TCR class runners.
“We are thrilled to improve our partnership with FCP Euro with this expanded presence for the IMSA WeatherTech Championship event,” mentioned Lime Rock Park CEO Dicky Riegel. “There is barely a better in shape in conditions of the FCP Euro viewers and the IMSA event weekend. As the keep track of and FCP Euro have collaborated on more and extra programs, we have ongoing to find out additional about what is profitable for all people. So we are happy to be setting up the partnership with this new entitlement and continue on to expand the footprint and visibility of the event.”
Founded in 1986 as a relatives-owned brick-and-mortar car elements retail store, FCP Euro (fcpeuro.com) has developed to a world-wide on line provider of alternative parts for European cars and trucks, surpassing $100 million in revenues for 2020 and on pace for $500 million in revenues by 2025. FCP Euro has also immediately participated in motorsports because 2016, profitable the TC The usa TCR Championship in 2019, and introduced an IMSA Michelin Pilot Obstacle software in 2021 with a leading 10 end in their debut race at Mid Ohio.
“There is so substantially passion for Lime Rock Park in just the partitions and hallways of our corporation,” said Scott Drozd, CEO, FCP Euro. “Our customers and the bigger Connecticut local community share that passion so it is really thrilling to develop our partnership and develop into the title sponsor for the IMSA race weekend. Our romantic relationship with Lime Rock Park has continued to mature and strengthen because previous year, and we’re psyched for what the long run carries on to maintain for the two FCP Euro, Lime Rock Park, and IMSA.”
To kick off race week, FCP Euro will also host its Sunday Motoring Fulfill, portion of Sundays at The Park, on July 10 at Lime Rock Park, with Mercedes-Benz as the highlighted marque, but all can make and models are welcome. Much more facts can be located at gatherings.fcpeuro.com.